On October 23th, 2019, the Johnston County Visitors Bureau board members and staff were presented with a certificate designating the county as a NC Certified Retirement Community.
The RetireNC program encourages retirees and those planning to retire to make their home in North Carolina therefore, bringing tourism to the area, attracting potential workforce, and enriching NC communities. The JCVB sales team will participate in tradeshows to market the retirement communities in Johnston County to potential visitors and retirees. VisitNC, who manages the program, is a department of the Economic Development Partnership of NC.
Just this year the program became available to counties to submit applications, which meant completing a comprehensive community survey and an asset inventory of the county’s preparedness for retiree attraction. Johnston County has become the first county in NC to be certified and joins the communities of Eden, Edenton, Elizabeth City, Jamestown/High Point, Laurinburg, Lenoir, Lumberton, Marion, Mount Airy, New Bern, Reidsville, Roanoke Rapids, Salisbury, Sanford, Tarboro, Washington, and Winterville.